One does not have to look very hard to find the plethora of search engine marketing advertisements out there all guaranteeing the best seo search engine optimization page results (SERP). This of course is a result of good reasons; the better the page ranking of a website, the more traffic that will flow to it, the better the chances are of generating revenue through direct sales or advertising.

But before one runs out to hire ‘the best’ search engine marketing services or attempts to do it themselves, time must be taken to consider the search engine marketing tactics which will most certainly backfire.

Search Engine Marketing Tactics to Avoid – Hidden Keywords, Text or Links

Hiding text, keywords and/or links refers to intentionally hiding these items from the view of the visitor. Some methods used to hide such elements from visitors include:

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